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2012年6月大学英语六级考前冲刺(第一套)-仔细阅读_第3页

考试网   2012-05-31   【
52. Why does the author give the example of Super Bowl?

  A) Because it is the most popular football games in America.考试网(www.Examw。com)

  B) Because it shows advertisers' enthusiasm in running slots has dropped.

  C) Because it is an event that attracts the attention of advertisers.

  D) Because it will be right on in America in 2009.

  53. Why can't at least ten slots find a buyer (Last sentence, Para. 1 ) according to the passage?

  A) The price for running the advertising slots has risen to $ 3 million.

  B) It is not attractive any more for the advertising industry.

  C) The advertising industry is suffering a hard year.

  D) The advertising slots have been on the rise since 2007.

  54. What may the carmakers resort to for promoting their automobiles and cutting down expenditure?

  A) Buying low-priced ads on national television.

  B) Renewing new contracts with national stations.

  C) Shifting their advertising spending to the Internet.

  D) Relying on such print media as newspaper.

  55. What does the sentence "Next on the list is TV stations" ( last paragraph) said by Anthony Diclemente mean?

  A) What he is going to analyze next is TV stations.www.ExamW.CoM

  B) What advertisers prefer to use is TV stations.

  C) TV station is the next to be defeated by Internet.

  D) He would choose TV station as a second choice.

  56. We can learn from the passage that ______.

  A) Ford and Chrysler will run the advertising slots in 2009

  B) 2009's Super Bowl will still be an expensive ads parade

  C) America's ad spending this year will decline by 5% or more

  D) Carmakers' fate determines to certain extent the ad spending in America

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