2011商务英语中级口语精讲班讲义第一讲43

1.Recruitment: the importance of selecting the best candidate for a position

--Well, one the first and foremost benefit of choosing the best candidate is better productivity.  The candidate with the right skill, qualification and experience can not just do well in his own post, but also contribute enormously to the company in terms of productivity and overall performance. 

--Another reason to choose the best candidate is for competition’s sake. In today’s competitive business environment, any company must try his or her best to get all the best people possible in order to survive and prosper in the market. This is especially true in the case of senior executives.  Many among them, such as Lee Iacocca of Chrysler, have single-handed transformed their companies.

2.Recruitment: how to ensure that job advertisement attract appropriate applicants

--To begin with, choice of media must be carefully considered.  Normally, an employer should always choose publications with targeted readership to place a job ad. Ideally, the publication also enjoys a large circulation.  For instance, if you intend to hire an experienced electrical engineer, placing a want ad in a well-known journal of the electronics industry would probably be quite effective. 

--Having decided on the publication, the employer should then endeavor to make the job description in the ad clear and precise.  Desired qualification, skill and years of experience should be unambiguously emphasized.  It is also better to state the approximate range of salary in order to avoid misunderstanding.

--Last but not least, timing is another important factor.  Most professionals change their jobs at the end of a fiscal year after getting last year’s bonus.  In contrast, relatively few people switch firms in the middle of a year.  Therefore, it is probably better to place an ad some time before the year end to attract good employees.